FRESH GREEN ADS has developed a RAINCAMPAIGN for SEA LIFE Scheveningen. Every time it rains the octopus of SEA LIFE Scheveningen appears on the streets and out of public drains and man-hole covers with its tentacles holding the text: “SEA LIFE laat je niet meer los” (SEA LIFE never lets you go). When the streets dry up the RAINCAMPAIGN disappears again. These striking and environmentally friendly messages remain visible up to eight weeks.