http://www.youtube.com/watch?feature=player_embedded&v=9kQCeAxe_aI

UNIQLO WAKE UP is an innovative new social alarm app that aims to make waking up every day an enjoyable experience. The alarm music, is automatically created based on the weather, time, and day of the week.

The app allows users to share a record of their awakening – specifically, the time, weather, and temperature at the moment they stopped the alarm – via social media (Facebook, Twitter, RenRen, Weibo).

In addition, the “wake up records” shared by users around the world are displayed in a part of the app entitled WORLD WAKE UP.

Created by UNIQLO

Published in Digital by George Levitikos.